Here at Simplot, we are a family-owned and -run manufacturer of an evolving portfolio of on-trend foodservice products, including frozen and chilled potatoes, avocado, vegetables, grains and fruit, thoughtfully grown and carefully prepared. Since inventing the first commercially viable frozen fry in 1953, we’ve continued to listen closely to our operators, finding new ways to improve their menus, reduce their labor and build their businesses.

Funded by nearly 700 producers, handlers and importers, the Watermelon Board promotes the year-round availability of watermelon. America’s favorite melon has a lot of room for growth on menus. Watermelon’s flesh, juice and rind bring a unique flavor, color and texture to any dish. Cooking techniques like compressing, taste affinities like tajin, and flavor contrasts like harissa, help illustrate watermelon’s versatility. Connect with the Board to receive watermelon menu support.