Customer Satisfaction Benchmarking Survey

Benchmarked results. See how your scores stack up against similar institutions.

Clear priorities. Understand what drives satisfaction and where to focus first.

Operational insights. Location-level dashboards to inform menus, hours, staffing, and communication.

Ready-to-share reports. Use charts and summaries for leadership updates and planning.

Survey delivery and data services are provided by Touchwork (SOC 2 compliant for robust security controls to protect sensitive data).

Registration deadline: February 20, 2026

Fielding window: March 2 – April 10, 2026

Your run period: Choose any two-week block within the window to field on your campus.

Plan your run. Select locations and confirm your two-week fielding dates.

Invite students. Use your own distribution or add our email delivery and unique access codes for higher response quality (additional fees apply).

Collect responses. A concise, five-minute student survey measures the drivers of dining satisfaction.

Review results. Access streamlined dashboards and benchmark reports; share highlights with campus partners.

Base fees for fall or spring alone

• 10 or fewer locations: $800
• 11–20 locations: $1,200 
• 21-30 locations: $1,600
• 31 or more locations: $2,100

Add-ons

• Unique access codes: $435
• Email distribution: $435 
• Add three custom questions: $525

Standardized, college-dining–specific questionnaire measuring the drivers of student satisfaction.

Set-up support and best-practice guidance

Secure data collection and quality controls

Location-level and campus-level reporting with peer benchmarks

Purpose-built for campus dining. Designed with NACUFS members for relevant, decision-ready insights.

Benchmarking that clarifies action. Go beyond scores—see what to change and why.

Efficient for teams. A short student experience, streamlined setup, and ready-to-use reports.

Touchwork is SOC 2 compliant, with rigorous controls for data security, integrity, and privacy. Student responses are aggregated for reporting and benchmarking.

Directors, managers, analysts, and marketing teams who need credible evidence to guide menus, hours, staffing models, and communication strategies across multiple dining locations.