Strategic Alliance

In partnership with Datassential, National Association of College & University Food Services (NACUFS) institutional members can receive a subscription to TrendSpotting, a series of reports providing industry-leading market research in seven topical areas designed specifically for food industry professionals. 

TrendSpotting will give you an understanding of the larger foodservice landscape, opening up your world beyond your own operation and segment to give you insights into the broader food culture today. Understanding this landscape is even more essential for colleges and universities because of demographics alone – younger generations are seeking out new trends and ideas at an ever-faster pace and every incoming class of students is more diverse than the last. It is not enough to know about a new dish or ingredient, you need the data to back up your decisions.

The TrendSpotting series is infused with market research data from both consumers and your fellow operators, but presented in a creative, inspiring way that you can read on your way to work or on a quick flight.


For more information, send an email to .